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Celebrating 25 Years of Go Walkabout: What A Journey It’s Been!

9 October 2024

Company News

Resilience, Growth, and Innovation

As we celebrate Go Walkabout’s 25th anniversary, we reflect on how far we’ve come. What began as a small operation has grown into one of the UK’s largest stand-alone travel insurance providers, trusted by countless travellers across the UK.

Go Walkabout was founded by Harold Lawrence, who spotted a gap in the market for competitively priced long-term travel away from the UK and relocation trips. Harold was channelling his inner Aussie!

In 1999, quotes were mainly provided over the phone or in person. Policy documents were sent in the post or handed over in person. This is a far cry from nowadays when the majority of people generate a quote, purchase online, and receive an email containing their policy documents within minutes!

Navigating a Global Pandemic

The past five years have been particularly challenging for everyone. The global pandemic grounded flights. The travel industry was put in limbo as borders were closed and countries navigated lockdowns. We faced these unprecedented times head-on, adapting to changing conditions while continuing to serve our customers who needed insurance. 

Despite the difficulties, Go Walkabout experienced a 5% growth over the last year, with 2022-2023 proving to be above average for us—an impressive feat given the circumstances!

Charity of Choice – With Friends of Sussex Hospice (Mark, Catherine, Jo, James)
Charity of Choice – With Friends of Sussex Hospice (Mark, Catherine, Jo, James)

One of the Largest Stand-Alone Travel Insurance Providers

Reflecting on these years, our commitment to offering flexible and reliable travel insurance remains unwavering. We’ve maintained our position as one of the largest stand-alone providers in the UK, a testament to our customers’ trust in us. 

This milestone is not just a number; it represents our dedication to delivering peace of mind for travellers, from longstay backpacker adventurers to those with specific medical conditions.

The Future of Go Walkabout

Innovation is key, and the future is bright. Travel has certainly made a comeback post-pandemic, and we plan to continue adapting as the market changes.

Our customer journey will evolve by integrating chatbots designed to streamline enquiries and answer quick questions instantly. This will give you autonomy and agency over every aspect of your travel.

However, one thing will remain constant—our promise to maintain a personal, human connection. We will always be available by phone to discuss quotes and guide customers through their insurance options. This combination of new tech and traditional values sets Go Walkabout apart.

A Leadership Transition: Honouring the Past, Embracing the Future

This anniversary also marks a significant leadership transition. After 25 years of dedication, Harold Lawrence, the visionary founder of Go Walkabout, is stepping down in December, enjoying a well-earned retirement. His leadership has been instrumental in shaping the company’s values and success. 

Mark Brunger and Andy Ferguson, with over 20 years of combined experience, will take up the mantle. Together, they will continue to lead Go Walkabout with the same passion and commitment to service excellence.

Original Go Walkabout website design with the same vision as today

Thank You to Our Customers and Team

So please join us as we celebrate this milestone! 

We extend a heartfelt thank you to our loyal customers and hardworking team over the years. Without your trust and support, none of this would have been possible. The future holds exciting opportunities, and we’re eager to continue our journey with you by our side.

Let’s party like it’s 1999… Here’s to the next 25 years of Go Walkabout!


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